ash & stone was born out of 2 women's desire to create an exciting shopping experience for the modern consumer.
These entrepreneurs combined their individual surnames and with their different styles and talents, ash & stone was created.
The idea of ash & stone was developed in June 2014 and after extensive market research and an exciting trip to the Hong Kong jewellery fair, the business began as an online retailer of jewellery.
a&s predominantly used social media to build their brand and create a following for their website. As the brand grew, so too did the demand and using the existing platform, a&s expanded to become an emporium of all their favourite brands and products.
a&s will always have a strong focus on products that are unique and add value to the South African woman's life & home, as well as partnering with growing businesses to expand their reach.